THE CHALLENGE

LUFTHANSA GAMIFICATION AND LIVE-STREAM

Event interactive live-stream, and grand prize giveaway interactive game, to educate the San Jose market about Lufthansa’s new offering of nonstop flights between San Jose and Frankfurt. Gamification to educate the audience about connecting flights throughout Europe. Promote the #MoreConnected hashtag and increase exposure in the San Jose, and global, market. App for brand ambassador street team.

OUR SOLUTIONS

Live International Video Streaming
Game Development
Interactive Prize Giveaway
App Development
Data and Metrics

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RESULTS

1,500 participants and 15 million in-person, social, and local-media impressions.  Coverage by 8 local area newspapers. 262,000 social-media engagments to the #MoreConnected hashtag.

AWARDS

EventTech Experience Design and Technology Award
Best High-Tech Audience Interaction
Exhibitor Magazine Corporate Event Award


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DELIVERING ROCK-SOLID, WORLDWIDE

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